Skip to Content
Streetsblog Los Angeles home
Streetsblog Los Angeles home
Log In
Eric Garcetti

Garcetti, LADOT and Xerox Announce New GoLA Multi-Modal App

Mayor Garcetti announcing the GoLA app this morning. Photo: Joe Linton/Streetsblog L.A.
Mayor Garcetti announcing the GoLA app this morning. Photo: Joe Linton/Streetsblog L.A.
Mayor Garcetti announcing the GoLA app this morning. Photo: Joe Linton/Streetsblog L.A.

Los Angeles has a new transportation app that helps Angelenos choose ways to get around. The GoLA "Mobility Marketplace" App shows various transportation modes, including bicycling, transit, taxi, ride-hailing, driving, and parking and allows users to compare modes to see what is fastest, cheapest, or greenest. The app is a collaboration between Xerox and the city of Los Angeles, shepherded by the Mayor Eric Garcetti's Chief Innovation Technology Officer, Peter Marx.

Mayor Garcetti demonstrated the new app this morning at a press event in the city's Automated Traffic Surveillance and Control (ATSAC) bunker, four floors below City Hall East. City Councilmember Bob Blumenfield described the app as a "magic blender" combining transit schedules, Thomas Guide maps, traffic, and more.

https://youtube.com/watch?v=UCX7gmIex-o

 

Xerox Senior Vice President David Cummins stated that the app includes a broader spread of multimodal options than typical transportation apps, such as Google Maps. Cummins expressed enthusiasm about future features planned, including not just viewing multi-modal trips, but booking and paying for them via GoLA. Cummins also announced anticipated future features including gamification, "comparing your carbon footprint with your Facebook friends," and possible Vision Zero features.

Stay in touch

Sign up for our free newsletter

More from Streetsblog Los Angeles

July 2024 Metro Board Meeting: Ridership Up, Security Measures, LAX, and More

LAX station will open this November. Metro will expand security measures, from TAP-to-Exit to turnstile hardening. Plus more Metro action!

July 25, 2024

Covina to Begin Construction on Recreation Village

The new facility will be next to the Metrolink station and include a variety of opportunities for fitness and amusement

July 25, 2024

Incomplete Streets Part 2: in OC Caltrans Ignores Caltrans Policy on Bike and Pedestrian Needs

Caltrans has a policy requiring Complete Streets in its projects, but Caltrans Districts routinely ignore it

July 24, 2024
See all posts