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Whether you're transportation geek or just curious about the psychology and behavior of drivers, Tom Vanderbilt's book "Traffic: Why We Drive The Way We Do (and What It Says About Us)" is one of the most fascinating books you can pick up.

Tom was kind enough to drop by the Streetfilms office for an hour conversation with OpenPlans
founder Mark Gorton about his vast research into the world of car &
driver. The chat - which we think we've edited down to an entertaining
ten minutes -  covered topics as diverse as an Invisible Gorilla to intense DriveCam footage of automobile crashes to H.W. Heinrich's Industrial Accident Pyramid.  From texting to noise-canceling technology, you'll enter a world of the driver you aren't often accustomed to.

Tom also writes a very popular blog How We Drive.

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