Ad Nauseam
Streetsblog LA
Ad Nauseum: Is This the First U.S. Car Commercial Filmed on a Street with a Protected Bike Lane?
ince I've been doing lots of research, analysis and interviews for a future Streetfilm looking at car commercials, this recent Lexus ES ad in heavy rotation during football Sundays really caught my eye. If you are a cyclist or urban planner take a 30 second gander. It just might be a first (at least in the United States): a major car company deciding to showcase their car on a complete street!
September 25, 2012
Is This the Best Transit Ad Ever?
SF editor's note: I can personally vouch for the speed, reliability and comfort of Midttrafik, as I relied on it during my semester in Denmark.
September 17, 2012
Ad Nauseum: “Truffula Seal of Approval?” Mazda Uses the Lorax to Sell Cars
Can you believe this? Does this get you riled up? You need to take a gander at this new commercial for Mazda's CX-5, an advertising partner for Universal Pictures Dr. Suess' "The Lorax". It's the latest, most outrageous act of Hollywood greed.
February 23, 2012
Dear Giant Bicycles, Please Bring This Ad Campaign to America
Reader Paul Murphy sends along this ad from the Australian division of Giant Bicycles. The spot, by the Melbourne-based firm Leo Burnett, started airing last summer as part of Giant's "Real Riders" campaign. Imagine if images of grocery bags slung over handlebars could somehow saturate the airwaves as much as sleek new luxury sedans gliding through traffic-free downtown streets.
January 6, 2012
Ad Nauseam Double Feature: Why Is the Auto Industry Now Advertising Bikes?
A couple of car-related ads in heavy NFL rotation caught my attention mostly for their emphasis, intended or not, on car-free transportation.
November 4, 2011
Ad Nauseum: Buy Here Pay Here
One of the many reasons that America has such a deep and lasting addiction to its car culture is the advertising dollars that paint such an attractive picture of car ownership. The ads are everywhere and appear in many different forms. But, you know this.
November 3, 2011
Ad Nauseum: Interpreting GM’s Confusing War on Transit and Bicycles
(Tanya Snyder takes a somewhat more serious tone at Streetsblog Capitol Hill. Alao, the Times reports that G.M. is pulling the advertisement out of its rotation.- DN)
October 12, 2011
Ad Nauseam Double Feature: Safe Subaru vs. Deadly Dodge
If you've been watching the NCAA men's basketball tournament, which resumes tonight, you've probably seen this Subaru spot, called "Baby Driver." In it, a distressed father leans into the passenger side window, imploring his preschool-age daughter to be careful on the road -- stay off the freeways, put the phone away -- to the point that she interrupts with a sweetly impatient "Daddy, o-kay." When he gives up the keys, we see the child as a present-day teenager. As she backs out of the driveway, to the obligatory strains of an acoustic guitar, the word "love" pops up on the screen. It dissolves into the Subaru logo as dad's voice intones: "We knew this day was coming. That's why we bought a Subaru."
March 25, 2011
Ad Nauseum: Joggers and Cyclists Get Out of the Way!
Via the website Girl Bike Love comes one of the more depressing automobile advertisements we've seen recently. Used car resale dealership Tyme Auto Group, proudly serving Northern Ohio and Michigan, proudly offers a discount to any jogger or cyclist who promises to stay off the road the author is driving on (sic).
January 10, 2011