Moderated by: John Kaliski, AIA - Principal, URBAN STUDIO

Panelists:

Kevin E. Fry - President, Scenic America

Dennis Hathaway - President, The Coalition to Ban Billboard Blight

Con Howe - Managing Director of The CityView Los Angeles Fund and Former Director of Planning of the City of Los Angeles

Craig Lawson - President, Craig Lawson & Co., LLC

Jeff McConnell - Vice President, Arnie Berghoff & Associates

The City is allowing the use of its visual bandwidth without understanding how much that bandwidth is worth.  At present, the City of Los Angeles' policy with regard to off-site signage or billboards is inconsistent. Even as the City struggles to identify and regulate existing off-site signage, it moves forward with creative sign districts and signage supplemental use districts that add new off-site signs.  There are currently at least three additional supplemental-use signage districts proposed in Los Angeles. While the City seeks funds from these billboard districts to realize important community-based projects, off-site signage advocates justify overturning citywide ordinances limiting billboards by pointing to the adoption of these same districts.

Location: AIA Los Angeles

3780 Wilshire Blvd., Suite 800

Los Angeles, CA  90010

RSVP to will@aialosangeles.org