Celebrate Bike Week by Taking a Stand for Walking

(Want to celebrate Bike Week but can’t make an event? You can help out Bikeside with their L.A. Bike Survey, helping Bike Nation with their Long Beach kiosk locations, sending us your bike week media or go multi-modal and help L.A. Walks Kickstart their newest campaign . – DN)

It’s not considered a good fundraising strategy to announce other organization’s campaigns while in the middle of one yourself (see that ad at the top of the screen?), but there’s several reasons the current KickStarter campaign by L.A. Walks is more interesting than most.

Having sharpened their ask by applying for one of the 10 L.A. 2050 grants earlier this year, L.A. Walks is building off that unsuccessful effort by building a campaign around the 2050 application. If they reach their $10,000 goal, the funds will go into creating a true, city-wide campaign for a more walkable Los Angeles through the Hey I’m Walking Here Campaign.

So what does $10,000 buy you?

  • A citywide grassroots publicity campaign with events and promotional materials (with plenty of good-looking merchandise to wear while you’re walking)
  • A free publication focused on the “state of walking in LA” including tips on how to make your neighborhood more walkable
  •  Hey, I’m Walking Here! action day, where groups will make temporary, attention-getting pedestrian improvements (like Parking Day)
  • A pilot program for a urban wayfinding system that helps walkers understand how many minutes it takes to walk to nearby landmarks (like Walk Your City, but custom for LA)
There’s lots of fun rewards for donors, including another amazing dinner party at Deborah Murphy’s Silver Lake Home. If you missed Streetsblog’s fundraiser their last month, you’re being given a second chance to experience the view, company and food that Deborah’s parties are known for.
Another winner in this story is the Goldhirsch Foundation, the sponsors of the L.A. 2050. Los Angeles Walks is one of a handful of groups trying to figure out a way to fund proposals that were created for the 2050 contest. By getting people and groups thinking outside the box, the influence of the contest could extend well beyond the $1 million in grant funding.

ALSO ON STREETSBLOG

LA 2050 – Some of the Best Ideas for Los Angeles’ Future Livability

|
A couple of weeks ago, GOOD and the Goldhirsh Foundation announced a series of ten $100,00 grants to people, organizations and non-profits that have an idea and plan to make Los Angeles a better place. The applicants submitted their plans last week in eight different categories: arts & cultural vitality, education, environmental quality,health, housing, income & employment, public safety, and social […]

L.A. vs. S.F.: How Does Transportation Really Compare?

|
Last week, the Los Angeles Times published an article titled, “San Francisco residents relying less on private automobiles.” It is summarized at today’s Metro transportation headlines. The Times highlighted recent good news, reported in early February at Streetsblog SF, that 52 percent of San Francisco trips are taken by means other than a private car: […]

King of CicLAvia: Richie Trimble’s 14.5 ft. Tall Bike!

|
In addition to the 150,000 cyclists that took to Venice Blvd. on Sunday, at CicLAvia VI: CicLAvia To the Sea, the “King of CicLAvia”  was crowned. The crown was not awarded by the event-creators, but by the buzz surrounding Richie Trimble’s over a hundred pound, 14.5 foot – to the seat, 17 foot – to […]