How Google and Portland’s TriMet Set the Standard for Open Transit Data

With national data transparency efforts like President Obama’s Open Data Initiative and municipal projects like New York City’s Big Apps or San Francisco’s Data SF, government agencies across the country have been opening their raw data sets, some more reluctantly than others. With the debut of City-Go-Round
and media coverage generated about transit data transparency, many
transit operators have taken steps to release their schedule and route
information to third party developers, who in turn use the data to
develop an array of applications to improve rider experience.

If those agencies haven’t already formatted their data in the Google Transit Feed Specification (GTFS),
the industry standard, they are likely rushing to do so now. How
Google’s specification became the common language for transit data is
an interesting story and, as with many tales of transit innovation, it
begins in Portland, Oregon.

After traveling
internationally in the summer of 2005, Bibiana McHugh, an IT Manager at
Portland’s TriMet transit agency, was frustrated that she couldn’t
access transit information on a mapping program like Mapquest and
certainly couldn’t plan a trip by transit with the same ease as a
driving trip. When she returned stateside, she sent inquiries to
Mapquest, Yahoo!, and Google, asking each if they had plans to
incorporate transit data into their mapping services and if TriMet
could partner in the endeavor.

Of the three, only Google replied. As it happened, software engineer Chris Harrelson had been using his 20 percent time to interface transit data with Google Maps, what became the Google Transit Trip Planner.
TriMet worked with Google to prepare TriMet’s data set in a format that
would work for Google Maps, a difficult task, according to McHugh.

"Transit data is extremely complex," she said. "There is a temporal element and spacial
element and it takes a relational database in order to manage all of that
information."

She added, "A lot of agencies have this fear that it will be
misrepresented or won’t be used accurately."

Because
TriMet was proactive with its data, the subsequent GTFS very closely
resembled the operator’s data feed. Google Transit Trip Planner launched on December 7th, 2005, and for most of the first year, TriMet was the only operator available on Google Maps. In September, 2006, five more cities got on board: Eugene, OR; Honolulu, HI; Pittsburgh, PA; Seattle, WA; and Tampa, FL.

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Currently, Google Maps has agreements with over 100 transit operators in the U.S. and over 400 around the world.

In
addition to fears by some operators about misrepresentation of the
data, many operators were simply reluctant to open data for fear of bad
publicity, according to Joe Hughes, a Google Transit software engineer.

"Transit
agencies are used to being beat up in the press. Public transit has
been the underdog since the 1950s and I think it’s made the agencies
pretty conservative," he said.

Hughes, who began his
transit mapping career in Pittsburgh in 2002, several years before
joining Google, said that prior to GTFS, many software engineers had to
"data scrape" operator websites or submit Freedom of Information Act
requests to obtain data. Often times that data was mailed on a CD and
could be out-of-date by the time it was turned over.

With
the exception of Tri-Met and the other early adopters, "It’s been a
slow and painful process to open this stuff up," said Hughes. "At first
there was no infrastructure available to do this."

McHugh echoed the sentiment, suggesting that many agencies had
outdated assumptions about data and were reluctant to provide it
for free. "For some agencies, they are used to making money off it. When
they asked why we aren’t charging for our data, the answer is that the
taxpayers have already paid for it and the benefits are so big for
openness."

In Portland, said McHugh, their "lawyers are
pretty versed with open source. Having open data aligns with our
agency’s philosophies. We didn’t even have to think about it."

In
the past few years the process has sped up tremendously, according to
Hughes. "If you told me even a few years ago that every significant
transit agency in the country would open its data, it would have been
pretty hard to believe. The U.S. is now ahead of much of the world in
releasing data."

Despite this optimism, there are still
obstacles to full data transparency, particularly for those software
developers not named Google. A number of transit operators,
particularly those in the New York Metropolitan Area, like the New York
Metropolitan Transportation Authority (NYMTA) and New Jersey Transit,
have licensed their data with Google, but no one else. Though Google
won’t pay for data, their caché and the ubiquity of their mapping
service on personal computers and mobile devices has led agencies to
provide GTFS only to them.

"What Google has is a clearly
useful product, PR value, and name recognition," said Hughes of the
situation, arguing the fact that these agencies have released info to
them is a step toward openness. "At least they’re sharing it with one
developer, but that’s not the end state. Ideally that data is available
to any developer to use."

Matt Lerner, Chief Technology
Officer for City-Go-Round, said that sharing with Google alone does not
make the data open. Pointing to the GTFS Data Exchange and City-Go-Round’s top-ten list
of transit operators that don’t open their data, he said millions of
people in metropolitan regions don’t have access to open data, though
they easily could.

"All the operators have to do is provide a
URL where someone can download the feed. They already have the data,
all they have to do is let the data be downloaded. It’s not open until
they give that URL."

Lerner also lauded Google for its
impact, "The agencies wouldn’t have ever put their data into a standard
format if it weren’t for Google. It took a really big company to get
the agencies to have a standard format at all."

Now that
GTFS is the baseline, Google is considering dropping it’s name from the
title and changing it to the "General Transit Feed Specification."
Hughes proposed the changes on several transit developer listservs and said the renaming could come as early as next week.

"The
name Google Transit Feed Specification is a non-name," said Hughes. "We
didn’t want to be presumptuous by saying this would become the standard
when we started. Having Google in there doesn’t really reflect all the
different apps that are being used with the format." 

Hughes
reiterated that the goal from the beginning was to make transit
directions and maps as commonplace and simple as driving directions.

"I hope we’re helping to bring transit back on equal footing with driving."

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