Cartoon Tuesday: Cycling = Healthy, Pt. 2

Here’s another installment in the "cycling is good for you" series, this time from New York insurer Emblem Health. In this animated ad, a Brooklyn bike commuter pedals across a bridge toward Manhattan, explaining that cycling affords him the same freedom he enjoys from his health care coverage. And to further identify with the target demo, there’s even a little modal conflict at the end.

Video via YouTube

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Free Webinar: Women Can Change the World through Cycling

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Free Webinar: Women Can Change the World through Cycling Wednesday, March 30, 3:00 – 4:00 p.m. EDT Register here: https://www2.gotomeeting.com/register/852395306 Attend this free webinar if you want to learn how to increase the number of women cycling for transportation in your community. This webinar builds on last year’s session, “Writing Women Back into Bicycling.” Five […]
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More Evidence That Helmet Laws Don’t Work

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If you want to increase cycling safety in your city, drop the helmet law and focus on getting more people– particularly women — on bikes, with street designs that offer separation from vehicle traffic. That’s the finding of a new study by researchers at the University of British Columbia [PDF] evaluating safety outcomes for cyclists across Canadian […]
Cities building a lot of bike infrastructure are becoming significantly safer for cycling. Graph: American Public Health Association

Cycling Is Getting a Lot Safer in American Cities Adding a Lot of Bike Lanes

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American cities still have a long way to go before they're considered safe for people of all ages and abilities to bike. But many of them have made a lot of progress recently, especially the ones building protected bike lanes. That's the takeaway of a recent data project featured in the American Journal of Public Health that examines crash and injury rates for cyclists in 10 American cities.

Ad Nauseum: Thrive

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Finally, an advertisement that portrays cyclists as well-adjusted and happy human beings who love their chosen mode of transportation instead of people looking to save money on car insurance, people too poor to afford a car or insects.  This pleasant ad from health care giant Kaiser Permanente makes a clear statement that cycling is a […]
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How to Talk to a Conservative About Cycling

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Lest the actions of a handful of Republican governors sour transportation reformers on the party forever, today we bring bike advocates some conversation tips to introduce yourself, and your cause, to conservatives. As we all know, cycling is all about efficiency and self-reliance. Conservatives should love it! Network blog Commute by Bike is showing the […]