“Yes on Measure R” Breaks Its Silence

With less than 3 weeks until election day, the official "Yes on Measure R Campaign" has dramatically increased its visibility in the last couple of days.  First, the "Yes on Measure R" website opened its online doors.  Second, the television campaign kicked off last night.

The commercial will probably be found less than inspiring by Streetsbloggers; the focus is almost completely on highway improvements and reducing automobile congestion.  Do you like scenes with lots of cars on freeways?  Then this is the add for you.

However, we’re not their target audience and there was some talk of transit improvements including a light rail extenstion to LAX.

For those of you without a video player or at work, here’s the text of the ad:

1956.

Dwight Eisenhower was president with a plan to build roads, bridges and freeways.  Since than our population has more than doubled, but our transportation systems haven’t kept up.

Measure R is a countywide plan.  The most comprehensive since the fifties.  Imagine expanded mass transit and modernized freeways.  Think about light rail to the airport and synchronizing traffic signals.  From big projects to fixing potholes.  Yes on Measure R, the Roadmap for Traffic Relief.

ALSO ON STREETSBLOG

Measure J and the future of [transit in] L.A.

|
(This is the third of four op/eds on Measure J that Streetsblog will publish this week. Monday, Gloria Ohland of Move L.A. made the case for Measure J, yesterday the BRU made their case for a no vote. – DN) I am writing this quickly as I pack for a return trip to the land of aggressive […]

Mike Antonovich’s Tortured Point and How the Mayor Should Have Reacted

|
Yesterday, at a meeting of the Metro Board of Directors Construction Committee, L.A. County Supervisor Mike Antonovich became the first public official to throw cold water on Mayor Villaraigosa’s transit dreams by denouncing plans to place an extension of the Measure R half cent transportation sales tax indefinitely. Much of the coverage of Antonovich’s complaints have […]

Streetsblog Interview: Fred Camino

|
Web designer and Metro Rider Fred Camino became a household name in the transit advocacy community and with Metro staff by building and nurturing an online community at Metro Rider, still available at Metroriderla.com.  The popular blog attracted hundreds of readers everyday and many more to his facebook, myspace and other social networking webpages.  Then, […]